McDonald's Treasure Land Adventure

McDonald's Treasure Land Adventure is a 1993 platform game developed by Treasure and published by Sega for the Sega Genesis. Based on the McDonald's fast food restaurant chain, specifically its McDonaldland marketing campaign, players control Ronald McDonald in his efforts to retrieve the missing pieces of a map that lead to the location of a buried treasure from a group of villains. Ronald can defeat enemies by using a magic attack and can latch onto hooks with his scarf to reach higher platforms. Treasure Land Adventure was developed by Treasure in conjunction with the run and gun video game Gunstar Heroes (1993).